Learning ePublishing


An immersive experience with @topgold at LIT.ie

The Short Story

O Academics want to leverage legacy notes.

O High achievers want to read notes.

O Efficient e-publishing converts notes to epubs.

O Efficient e-publishing changes some workflows.


The Power Tool
Scrivener improves writing.

The Harvester
Calibre monitors newsfeeds

The Cleaner
Acrobat Pro fixes bloat.

The Compressor
Photoshop Elements reduces weight

The Channel Tool
Kindlegen keeps Amazon happy

The Easy iBook Tool
eBook Magic produces simple iBooks quickly.


The Apps

Simplenote for iOS

Flick Note for Android

Simple Paper for Windows Phone

SymNote for Symbian


Strategy:StartingOut

O Know your audience’s viewing platforms.

O Our students have a range of devices.

O Common denominator: Windows laptops.

O Common phone: Android.

O Survey showed even those with feature phones could see PDFs.


Tactic:Listen to Recipients


Strategy: Audit Your Assets

O 10 years of Powerpoint files needed to be converted to Powerpoint 2007.

O 10 years of blog posts needed tagging and directory management.

O 10 years of white papers, long form documents, and case studies required Acrobat Pro processing.


Tactic:Organise Your Assets

Tool: Dropbox

Tool: Crashplan

Strategy: Syndicate

O Email PDFs with tracking

O Email listserv with epubs

O Email Listserv with mobi docs

O Cross-publish with RSS feed

O Offer as Blurb or other JIT book.


Strategy: Get Institutional Support

Fact: Digitisation of content shows innovation.

Fact: Many publishers use MS-Word to produce e-books.

Fact: The best-selling book in Ireland is 40,000 copies.

Fact: Digital publications are viewed for 20 minutes but web pages for only 9 minutes. (nxtbook media)
Summary of Tools
http://pinboard.in/u:topgold/t:eprdctn

Recommended Reading

O Mobile Reads Forum

O #eprdctn

Recommended Listening
Tools of Change Podcast
Marketing Over Coffee Podcast
Evernote Podcast

With Thanks to

O Eoin Purcell and his helpful tips.

O Keith Blount and his Scrivener team.

O Affordable Smartphones.

O Free wifi.
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